Glacial Clay Texture Powder
Where Nature Meets Innovation: The First 100% Natural Texture Powder That Rivals Premium Synthetic Styling Products
The Future of Natural Styling Performance
We’ve created the world’s first all natural texture powder that delivers salon grade hold, lift, and definition without a single synthetic ingredient. Powered by the world’s highest performing natural silicas and clays, this weightless formula gives instant volume, texture, and long lasting control that rivals the best synthetic styling products on the market. This is the evolution of natural hair styling, pure, powerful, and proven.
Powered by Rare Earth, High Performing Minerals
At the heart of this innovation is ultra pure volcanic silica blended with rare Canadian glacial clay, rich in minerals that detoxify and nourish the scalp while adding structure and grit to each strand. This unique clay is sustainably sourced from ancient glacial deposits and celebrated for its natural ability to purify and revitalize the scalp environment. Combined with fine plant derived powders, it creates effortless lift, fullness, and a clean, matte finish that lasts all day.
Why It’s Different
Most texture powders rely on cheap low grade silicas that can dry the scalp and dull the hair. We decided to take the opposite approach, sourcing the world’s most refined high performance silica available. This premium grade not only enhances texture and hold but also respects the health of your scalp. When paired with our Canadian glacial clay, it delivers unmatched performance that’s both clean and effective, something no other natural texture powder can guarantee.
Clean Performance. No Compromise.
No aerosols, no synthetics, no microplastics. Just powerful natural minerals and plant based actives that enhance your hair’s natural texture while keeping your scalp balanced and healthy. 100% natural, vegan, and cruelty free, because true performance should never come at the cost of purity.
How to Use
With your hand at least 2 inches from your head, apply 2–3 sprays of powder to dry hair. Use your fingers to evenly distribute the powder throughout your hair. If you need more hold, add another spray or two. A little goes a long way.
ingredients
100% natural and naturally derived formula.
What does mean? Learn more
glacial clay
Rare glacial clay, sustainably sourced from ancient Canadian deposits, remineralizes the scalp while delivering clean, weightless volume and a naturally matte, refined texture.
bentonite clay
Bentonite 343, our premium grade volcanic clay, delivers powerful natural hold and oil absorption while adding structure, lift, and a clean matte texture without buildup.
aspen bark
Aspen Bark Powder, a luxurious natural extract from pristine North American forests, gently preserves the formula while soothing the scalp and promoting a clean, balanced styling experience.
full ingredient list
Silica Silylate, Silica, Bentonite, Sea Silt (Glacial Clay), Maranta Arundinacea Root Extract, Oryza Sativa Starch, Mica, Populus Tremuloides Bark Extract Powder (Aspen Bark)
ingredient glossary
noun's commitment to quality
Every Noun Naturals formula is crafted by our experienced in-house R&D team—led by chemists with over 40 years in the industry—and made to meet the highest standards using only ISO 16128–compliant ingredients. From sourcing to production, we prioritize purity, performance, and safety—so you can trust what goes on your hair.
natural performance, no compromise
Formulated with 100% naturally derived ingredients, our Texture Powder gives instant volume, long lasting hold and natural texture for straight hair without harsh chemicals. It is the first of its kind to harness the power of clays for clean and effective styling.
Buildable, long-lasting volume without weighing hair down.
Glacial + Bentonite Clay for texture, lift, and oil absorption.
Aspen Bark Extract to support scalp health naturally.
100%
satisfaction guaranteed or get your money back.
100%
of customers report instant texture and volume.
100%
of customers noticed less scalp oil by midday.
For best results, make sure your hair is completely dry.
Hold bottle a few inches above and sprinkle directly at the roots for lift, or through mid-lengths for texture.
Use fingertips to shape, scrunch, or define your hair into your desired style. Apply more as needed.
For best results, make sure your hair is completely dry.
Hold bottle a few inches above and sprinkle directly at the roots for lift, or through mid-lengths for texture.
Use fingertips to shape, scrunch, or define your hair into your desired style. Apply more as needed.
from the glaciers:
pure clay for
pure performance
Sourced from ancient Canadian glaciers, our glacial clay is rich in revitalizing minerals that absorb oil, boost volume, and leave zero residue behind.
questions?
We got the answers :) Our customer support is also available to assist Monday - Friday 8 am - 8:30 am.
Noun Naturals Texture Powder instantly adds volume and grip to your hair, leaving a natural matte finish. It absorbs oil, refreshes roots, and helps you achieve that effortless, lived-in texture with long-lasting hold.
No. The lightweight formula blends seamlessly into all hair types, leaving a soft, matte texture without any residue or tackiness.
Absolutely. Our formula is free from harsh chemicals and safe for color-treated, bleached, or chemically processed hair.
Yes. It’s gentle enough for daily use and helps extend the time between washes by absorbing excess oil and refreshing your style.
Our formula combines clean, high-performance ingredients that deliver instant volume, oil control, and a natural matte finish — without sulfates, silicones, or aerosols.
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